Pauline Krokeide


Pauline Krokeide, 23, Oslo. Studies Art History, and has a profound interest in art, culture and fashion.

Pauline is behind the Instagram account «Sovietnam» with 89k followers. She has a strong focus on using the platform to show her identity, and being genuine and transparent in her work and content in a world where "bought and paid" rules.

Having previously worked as a sales consultant at H&M, Pauline was alarmed by the amount people bought with the "I'm not sure I'm going to use it, but it's so cheap" mentality. As a result she now focuses on collaborating with sustainable brands, buying vintage, sewing her own clothes (commercial stuff is so boring), and that influencers must take a stand to make the fashion industry more sustainable.

Instagram: @sovietnam